Cloud Computing

The Covid-19 has wreaked havoc on businesses across the globe. While complexities such as a shift in consumer demand, disruption of distribution channels, and unreliable data forecasting undermined some businesses; few others struggled to meet the sudden spike in demand for products that happened overnight.  While new challenges arose as a result of the pandemic, the need to manage revenue didn’t change. Rather it has become more urgent now. With tightening budgets, B2B buyers are looking for quick and flexible purchasing and payment options along with personalized and prompt services to adjust their contract rather than waiting for weeks. However, delivering on their expectation is difficult with multiple stakeholders and a growing network of partners and acquisitions. Apart from this, legal and compliance regulations around revenue reporting make precision critical. Salesforce – a leading name in the CRM space has introduced Salesforce revenue cloud, which provides businesses the flexibility to make the process of buying quicker and easier, generate new revenue streams, and augment revenue efficiency across different channels. It does all this by bringing together CPQ and billing, B2B commerce, and partnership management.  Since, revenue cloud is a part of the Salesforce customer 360 platforms; it will allow organizations to create a single source of truth by connecting their sales, operations, and finance teams revenue and customer transaction. To implement the Salesforce Revenue cloud, organizations should seek Salesforce support from a reliable service provider. Businesses will be able to reap the following benefits by leveraging the Revenue cloud: Transform the Buying Experience: The introduction of new B2B Commerce and CPQ connector helps in the customization of digital storefronts for complex B2B selling. Apart from this, functionalities such as customizable pricing to digital carts for a self-service experience for customers can be added. So, when a customer shares their specific needs, it becomes easy for sales reps to resolve their queries as they have access to the entire purchase history of customers. This will allow customers the ability to move across different sales channels with the help of sales partners and digital storefronts. New Sources of Revenue: The implementation of revenue cloud empowers sales and marketing teams to form new revenue generation strategies including the launching of subscription packages, implementing pricing policies. The recent acquisition of Vlocity made by Salesforce adds to the workflows for revenue management. With the new Multi-Cloud Billing feature, organizations can create revenue streams by gathering data from other clouds on a single platform.  Augments Revenue Efficiency: The process of tracking revenue is manual, and time-consuming. Automating these processes relieves teams from the burden of manual transfer of crucial data between systems, data reconciliation, and approvals. Automation helps in commencing sales orders and consolidating invoices. These will do away with the issues relating to underbilling or making incorrect modifications to contracts. The new Customer Asset Lifecycle management tool provides a visual dashboard of whatever a customer has purchased while keeping a record of all the amendments made in a contract over time.  Apart from this, effective assessment against KPI’s such as lifetime value of customers, net revenue retention is beneficial for all the teams. This will help teams to make key decisions regarding cost- cutting and who to target now. Final Words Salesforce revenue cloud is another powerful addition to the cloud platform. This robust cloud solution allows businesses to track and report the generation of revenue with accuracy. The revenue cloud platform can help businesses accelerate growth by filling the gaps created as a result of lost revenue or improving on the areas where a business is doing well. Irrespective of the complexity of the business models, deals, or revenue processes, Revenue Cloud provides a single source of truth for transactional data. To know more about Revenue cloud, it’s important to get in touch with a certified Salesforce consultant.

In History, we read about time segregated by the birth of Christ. The era before him was BC (Before Christ) and that after is referred to as AD (Anno Domini is a Latin word meaning “in the year of the Lord”). So, we all stand in 2017 AD as we go through this blog. By now, you must be thinking we all know this; so what’s the point in discussing here. But, read on…I would now like to lead you to another segregation of time, BC and DC which are Before Cloud and During Cloud! OK! Does this matter? Is it really big enough to elicit such a nomenclature? Aren’t these the next questions racing through your mind? We all know the advent of the Cloud has disrupted not only the ways in which IT works but also the ways in which businesses function. Shown below is a summarized view of where and how businesses have needed to shift focus and attention since the shift to the Cloud. Now, if we understand the volume and complexity of this shift, we will agree that this is certainly big enough! The economy of “Customer Experience” is here and the vendor has to own the burden of delivering quantifiable business outcomes. Being able to manage change well is no longer enough! Adaptability is the in-thing. Adaptable is what organizations have to become and Adaptability is what leaders need to somehow embed into the organization culture!! Achieve Customer Delight and ensure your own success in this DC times: Dig deep to decide which customer data will provide actionable insights into whether or not the clients are on the right track towards their expected business outcomes Bring in an organization wide culture of Collaboration. Collaboration in the key, No more departmental/though-process silos please! Raise awareness on holistic customer journeys till the last rung in the organization Be flexible towards Technology – Use what serves better. They are only worth what we are able to extract out of them Measure outcomes – Not just your own, but of your customers’. Prove ROI on their engagement with you and secure the renewal That is all for this article, in case you need Salesforce Implementation Services for any Salesforce related work, then please feel free to reach out to sales@girikon.com

AI is the first deep learning-based developer tools which allows you to just play with the drag and drop functionality inside an interface in Salesforce to make smart automated decision-making. As we live in a connected world, so for making any digital process from Phone to purchasing something is a never ending process. So, in that case Artificial Intelligence is the tool which everyone needs to make the life easier. With AI the system of records & engagement is moving to system of intelligence so that we can provide best to our customers. AI makes your daily experiences easy by embedding some intelligence into the apps. Like “Siri, for IPhone users which uses voice processing techniques. So, without unlocking your Phone you can easily search & call your Contacts easily. And can access many other activities. Like “Facebook”, when you post any Photograph it by default show you the names to tags by recognizing the image. Like “GPS” it automatically provides you the routes. In Smart Phones say Android, IOS etc. whenever you search for any Contact by typing first 2 or 3 Keywords, it automatically displays the list of Contacts including those keywords. And same in the case of Auto correct feature in your Smart Phones, whenever there is some grammatical or typo error this feature automatically correct it. Similarly, for booking a cab whenever you book a cab say Uber or OLA using your Smart phone it automatically shows you up the nearest cab driver along with its complete information.   Artificial Intelligence is basically Neuron Science. It is a system that thinks like humans. It can easily deal with large amount of data as the humans can deal with a large number of people. AI helps in enabling any company to deliver smarter, personalized and predictive customer experiences, proactively recommending the best actions & automating tasks. Goals of AI: To create the expert systems: The systems which can analyze, demonstrate and provide the easiest functionalities to their Users. To put the Human intelligence in systems: To make the system efficient with the learning, thinking, reasoning & expertise functionalities. It is designed to help the customers for taking advantage of huge amount of data produced by making sense of it. Benefits: By this the Processing power has been increased to a much higher rate. It has made the cost of processing the data affordable. Quickly modifies the program & provide a solution to the request. It always thinks with the User’s perspective. It will help you to go through multiple images & also to classify them to use as a company logo or wherever the company name is mentioned. It will help any kind of business to just click or code to build AI-powered apps that will tend to get better with every single interaction with client. AI systems has also the ability to make predictions & recommendations on the tasks you are considering through learning the data you are entering for your customers & prospects. Through this a user can create their custom apps by implementing the functionalities according to their needs. How AI works with Salesforce It helps Salesforce in 3 ways: Sales: It analyze the Email information and work on it of the response should be given to the customer/client in order to take the deal forward. Service: While logging a case it automatically redirects you to the correct route & show you the related topics. Marketing: It intelligently make the people to open the email, go to the newsletter & purchase something. Salesforce IQ, DigitalGenius are the apps which can be used as the Artificial Intelligence with the CRM. Community Cloud: It will help in automatically discovering & serving the relevant insights & in predicting the correct answers to the questions/Cases. Techniques of AI: Natural Language Processing Deep Learning Machine Learning These techniques are used for recognizing the Pictures on Facebook & also on google from the Gallery or Gmail. Platform for AI : Salesforce Einstein : It will enhance the world’s best CRM.  Here it will give the ability to click & code to make the AI apps with every interaction and making every task easy as per the customer requirement. Salesforce Einstein is coming across to analyze the big amount of Sales & business data like Facebook, Amazon. Then it runs the Machine Learning & Program analytics algorithms. It is used to analyze the data & further understanding the situation & thus provides the potential to deal with the business Cases in a best suitable manner. It has been designed so every time the customer doesn’t have to hire the data scientists for their product/services. This platform enables developers at different skill levels to travel their customers with zero Deep learning. Salesforce Products: Sales Cloud Einstein Service Cloud Einstein Marketing Cloud Einstein Analytics Cloud Einstein The Best AI is when even User is not realizing while using it. In Salesforce Sales Cloud, Einstein is playing a great role. A feature naming “Predictive Lead Scoring” where a machine learning model analyses the company’s data & thus used in helping Sales reps focus on the prioritize Lead. It deals with the following things: Predictive Lead Scoring Opportunity Insights Automated Activity Capture In Marketing Cloud, it is used to determine the estimate/amount of the prospective customer responding to an email campaign. It deals with the following: Predictive Scoring Predictive Audiences Automated send time optimization In Service Cloud Einstein, AI deals with the automated cases classification & generate responses accordingly. It deals with the following: Recommended Case Classification Responses Predictive Close timer In Analytics Cloud Einstein, the entire process is automated. As it is a machine learning process, the data analyses or the data is not shared with the customer. In Salesforce community cloud, it provides computer vision analyses of images in social studio. Salesforce Einstein will be available in the App Cloud & Lightning App Builder as a set of tools which will help developers in learning AI Apps by using Deep Learning tools. It deals with the following: Predictive Wave Apps Smart Data Discovery Automated Analytics If you need Salesforce Marketing Cloud Developer for any Salesforce related work, then please feel free to reach out to sales@girikon.com